Rose released her debut single "Fame", which features Wiz Khalifa, on January 10, 2012, followed by a second single, titled "Loaded", released on February 6, 2012. In November 2011, she became the spokesperson for Smirnoff and appeared in television ads and billboards for the company's new flavors Whipped Cream and Fluffed Marshmallow. She was also a judge on Season 2 of Master of the Mix. In 2011, Rose was a guest judge on Season 3 of RuPaul's Drag Race. She also starred in a PSA by NOH8 Campaign. In 2010, she appeared in Russell Simmons's reality show about his two assistants, Running Russell Simmons. She was signed with modeling agency Ford Models from 2009 to 2010. Rose has also made cameos in music videos such as Nicki Minaj's " Massive Attack", Young Jeezy's " Vacation", Wiz Khalifa's " No Sleep", Fabolous' " You Be Killin' Em", Ludacris' " What Them Girls Like" and Future's " Mask Off". Rose walked the runway at New York Fashion Week for " Celestino".
Rose then gained more exposure after posing for a Louis Vuitton print advertisement featuring West's sneaker line. Rose's appearance in Young Jeezy and Kanye West's " Put On" video in 2008 caught the attention of West.
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On Van Lathan's The Red Pill podcast, she claimed that she also attempted to sell crack cocaine, but was not successful. Rose claimed to have begun stripping at the age of 15 under the pseudonym "Paris", to provide for her family after her parents' divorce. She has one brother named Antonio Hewlett. Her father is of Irish and Italian descent and her mother is of Cape Verdean and maternal Scottish descent from Ayrshire. Amber Levonchuck was born on October 21, 1983, in Philadelphia, Pennsylvania, to Dorothy Rose and Michael Levonchuck.